Free Course: Branding 101

Your Roadmap to Building a Brand That Drives Results.

Discover the Secret to Successful Brands

If you’re here, then it’s time to jump into this FREE introductory course where you'll learn what brands really are and why they are vital to your business success. Whether you’re just starting out or looking to refine your existing brand, this course is packed with actionable strategies and expert insights to take your business to the next level.

What You'll Learn in This Free Course:

  • What brands really are and how they impact $.

  • The value brands can create for companies.

  • How brands are really built. It’s not what you think.

  • How to use your brand strategy as a playbook.

  • What are the key components of a brand strategy.

Retake this course?
Retaking this course from the beginning will reset all of your tracked progress.
Retake
Photo of Brandcamp's founder and instructor

Your Instructor

Meet Liz, a seasoned brand expert with 15+ years of branding experience across diverse industries. From Fortune 100 giants to high-growth startups and locally owned businesses, Liz has honed a framework that empowers any business, regardless of size, to leverage their brand for business success.

A bit more about Liz: Trained in the marketing halls of Target, she brings a wealth of brand-building knowledge from one of the world's most iconic brands. Her career highlights include creating and launching a top-grossing alcohol brand in the Midwest, shaping the product marketing division of a tech-driven wellness startup (eventually acquired by Virgin), leading brand strategy for numerous celebrity-endorsed products, and having her first-ever brand launch receive the elusive "trending" status on X (formally known as Twitter). Most recently she led the brand and marketing team for a $400 million VC-backed startup, which she built from the ground up. She led the company's rebrand and guided the marketing team to deliver multimillion-dollar revenue contributions in the first 10 months. Under her leadership, they also achieved the top spot for share of voice for privately held companies in the competitive set.

Join Liz in exploring how your brand can drive business success.