Smarter Strategy. Bigger Impact. More growth in less time.
Fractional CMO & Brand Strategy Consulting
Services
Your brand is arguably one of the most powerful assets you have to drive your business growth, but it’s often overlooked. At Camp Branded, we specialize in turning your brand into a growth engine. Whether you need a seasoned marketing executive to provide ongoing leadership and handle the day-to-day needs of your brand or personalized coaching to develop specific brand and marketing strategies we’re here to help craft solutions that drive real results.
Let’s create a plan for your business that connects with your customers, beats the competition, and drives your bottom line.
Fractional CMO
As a seasoned brand and marketing executive, I step into your team to provide the leadership and expertise you need to set and execute winning strategies—without the long-term commitment of a full-time hire. I manage both the strategic vision and the day-to-day execution.
This flexible solution is perfect for businesses that:
Want to build or scale their marketing efforts but aren’t ready for a full-time executive.
Need expert guidance to navigate challenges or unlock growth opportunities.
Require ongoing leadership to address evolving brand and marketing needs.
Are in transition and need interim leadership to maintain momentum.
Brand & Marketing Consulting
Whether you’re launching your brand or refining your marketing efforts, my coaching packages are designed to meet you where you are and guide you in building a brand or marketing strategy tailored to achieving your unique business goals. With my consulting programs, we’ll tackle specific projects over a period tailored to your business and market needs.
Consulting + Coaching Packages:
Starter Package | Brand Foundation Audit:
A quick, focused session to assess your brand’s strengths and identify areas for growth.Core Package | Brand Strategy Accelerator:
A six-week program to build a comprehensive, standout brand strategy.Premium Package | Brand Mastery Program:
A 12-week partnership to craft and integrate a transformative brand strategy.Brand Strategy Intensive: A one-day deep dive to develop a complete brand strategy fast.
Why Work with Me?
Results don’t happen by chance—they’re built on smart strategies and a deep understanding of what drives success. My proprietary framework combines deep brand expertise with actionable marketing tactics to help businesses like yours achieve real, meaningful results.
With experience leading brands across diverse industries, I bring a mix of strategic thinking and hands-on execution to every project.
Revenue Growth:
Led a rebranding and rebuilt the marketing department of a high-growth startup, driving over $12M in direct revenue within 10 months—a 300% year-over-year increase.
Market Leader:
My strategies have propelled brands to the top of their markets, securing the #1 share of voice in competitive spaces.
Pipeline Acceleration:
As a fractional marketing executive, I helped a small B2B company generate +$2M in pipeline opportunities and close over $300,000 in deals in just 5 months.
High-Growth Execution:
From launching one of the Midwest’s top-grossing craft beers to creating strategies for celebrity-backed products, I’ve consistently driven growth across diverse industries.
Meet Liz, Fractional CMO and Consultant
Trained in the marketing halls of Target, Liz brings a wealth of brand-building expertise from one of the world’s most iconic brands. With over 15 years of experience spanning Fortune 100 giants, high-growth startups, and locally owned businesses, she has developed a proven framework that empowers any organization to leverage its brand for measurable success.
The wins: As a marketing executive, she spearheaded a rebranding initiative and rebuilt the marketing department of a $400 million VC-backed startup, delivering $12 million in D2C revenue within just 10 months and securing the top share of voice among privately held competitors. In her role as a fractional marketing executive, Liz generated over $750,000 in pipeline opportunities for her B2B client and closed $250,000 in deals in only three months.
Her career highlights also include creating and launching one of the Midwest’s top-grossing craft beer brands, which trended on X (formerly Twitter), and building the product marketing arm of a B2B tech-driven wellness startup that was ultimately acquired by Virgin. Liz has also shaped the brand strategies of numerous celebrity-endorsed products, elevating them to household recognition.
With a clear understanding of the power of branding as a business tool, Liz is on a mission to help every company wield this often-overlooked asset for bottom-line success.